A beauty influencer I’ve been watching since elementary school (!), emilynoel83, recommended the new, reformulated Maybelline Fit Me blushes in a recent video titled “5 MUST-TRY New Drugstore Makeup Products.” With a glowing recommendation like that, I picked up Pink, Mauve, and Plum for $5.99 each.
Maybe I just got the three worst shades, but I find this formula lacking. It’s very hard and thin, none of that lovely buttery texture people love. While that isn’t necessarily a bad thing, they’re very sheer. Those qualities together make these unwieldingly difficult to use. It took a lot of pressure to pick up any appreciable amount of product on my densest blush brushes. I discuss each color more in depth below as well as test wear.
These come in 10 shades that are meant to encompass all skin tones. I got one of the lightest shades, Pink, and one of the darkest, Plum. As you’ll see in the swatches, Plum is sheer and relatively light in tone which makes me seriously doubt these blushes ability to compliment everyone.
The arm swatches are on bare skin. The right swatch is one swipe, left is as opaque as I can get it. As you can see, with one swipe Pink is nearly invisible and Plum is very faint. With multiple layers, Plum gives color but Pink is still incredibly sheer.
For reference, I have fair, slightly warm toned skin. I wear NARS Sheer Glow in Gobi and Maybelline Fit Me Matte + Poreless in Porcelain. In all the before pictures I’m wearing L’oreal True Match in N2 Classic Ivory, Lorac Highlighter in Starlight, and NYX HD Blush in Taupe so the only difference you’re seeing between the pictures is the blush.
Pink is a very light, matte, peachy pink. This shade is especially hard. When you rub your finger in it almost nothing picks up. For the before and after below I scrubbed my brush into the pan and it still took multiple layers to get the very light wash of color I ended up with. While I like the final effect, it took way too much effort for a soft pink that other formulas execute effortlessly. | Nearly unusable, 0/5
Mauve is a satin, cool pink. It’s more pigmented than Pink and Plum, which is unfortunately not saying much. This could be nice for a beginner or anyone prone to heavyhandedness. This is one of those blushes you could apply without a mirror and end up looking fine because of the soft color and how the slight sheen blends into the skin. It did accentuate a blemish on my cheek but not my pores. While it’s visible, it’s unremarkable and still quite hard and sheer. | Usable but mediocre, 3/5
Plum is a medium cool rose. It took almost as much effort to get this applied as Pink. Again, it’s extremely hard pressed in the pan, thin, and sheer. Because this shade is deeper, it took fewer layers to get it visible though the depth made it seem patchier. It did blend out okay. | Impractically difficult to apply, 1/5
For the wear test I used the shade Mauve over L’oreal True Match in N2 Classic Ivory. I also wore Hello Waffle highlighter in Emma (limited edition), NYX HD Blush in Taupe, set my face with a talc-based powder, and misted on a light layer of Skindinavia Setting Spray.
Over 12 hours I gardened, took a nap, and did yoga. Though it did fade some, it held up well. It faded evenly (as opposed to in patches) along with my foundation, exposing acne scars and generally sheering out. Unfortunately, the amount of layering it required sours the good wear.
This blush is very affordable, both in sticker price and in price/gram. If you can test a shade you’re interested in or find swatches, these aren’t hard on the wallet. That being said, I think your money is better spent elsewhere. For only $1 more, NYX HD Blushes are pigmented, silky, and have a wide selection of natural and bold colors. Not to mention you also get a bit more product. I also like the e.l.f. Studio blushes that are only $3 and also contain more product.
At worst these blushes are hard and nearly invisible, at best they’re barely mediocre. That’s not the most compelling… If you’re looking for a natural blush, the drugstore has so many comparably priced and better options that are more pigmented and easier to use.